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Sony's HD Products
Ready for a new era of entertainment experiences?
Begin your discovery of Sony's HD products here.
DSLR Camera
Ultra-sharp details.
Exceptionally lifelike colour.
With Sony α (pronounced 'alpha') DSLR cameras, you're ready to capture photos of spectacular quality. Take the DSLR-A450 for instance. It features 14.2 megapixel resolution, high-speed continuous shooting of up to 7 fps, and Auto High Dynamic Range
(Auto HDR) for capturing more natural, evenly-exposed shadow and highlight detail.
Plus, the α DSLR cameras feature a HDMI output terminal, letting you connect to the BRAVIA HDTV to share your High Definition images on the big screen.

Continuous shooting
up to 7 fps*
Enjoy high-speed continuous shooting up to 7 frames per second (fps)*, letting you capture fast movements with incredible clarity and ease.
*Available on DSLR-A450.

Exmor™ CMOS
image sensor*
The high-resolution CMOS sensor assures detail-packed pictures with excellent contrast and gorgeous colours. Exmor technology also cuts noise, resulting in flawlessly beautiful images.
*Available on selected models including DSLR-A900, DSLR-A850, DSLR-A550 and DSLR-A500.

Auto High Dynamic Range
(Auto HDR)
By taking two photos of the same scene at different brighter and darker settings, then stiching them together, Auto HDR ensures a natural-looking image with optimum shadow and highlight detail.

PhotoTV HD viewing
with HDMI™ output
Sony α DSLR cameras feature PhotoTV HD, automatically optimizing photos to display exceptional image clarity and colour on your PhotoTV HD-compatible BRAVIA HDTV.

Manual Focus
Check Live View
Now you can confirm focusing accuracy on the LCD monitor at very high magnification. It instantly displays a 100% full-frame view of your subject, and lets you zoom in for a 7x or 14x view.
SteadyShot INSIDE™
Shifts the image sensor to compensate for camera shake without sacrificing image quality, even when shooting in low light.
bloggie™
Upload your life on the Web.
Instantly.
The 5 megapixel bloggie™ records High Definition videos of up to 1920 X 1080 resolution, with a built-in 270 degrees swivel lens for capturing self portraits perfectly. Done shooting? The bloggie, with a built-in USB connector, lets you instantly upload videos and photos to popular social websites such as Facebook™ and YouTube™!
Designed to fit every pocket, the lightweight bloggie™ offers endless fun and effortless sharing.

5 megapixel performance,
1920 x 1080 HD recording
Record everything in spectacular 1920x1080 High Definition MP4 (H.264) format. The bloggie™ also features a 5 megapixel CMOS sensor that lets you take exceptionally crisp pictures.

Built-in USB connector
with PMB software
To upload your videos and photos, the built-in USB connector lets you conveniently plug your bloggie into any PC or MAC and start transferring. And with Picture Motion Browser (PMB) software, you can easily pre-select images and videos from the bloggie before uploading to the Internet.
270 degrees swivel lens
The bloggie™ features a unique lens that swivels up to 270 degrees - perfect for capturing spontaneous moments and self portraits. Plus, the camera instantly powers on when you rotate the lens outward.

HDMI output
Shoot your videos in High Definition - and enjoy them in High Definition too. The bloggie features a HDMI output, letting you share your High Definition videos and photos on your HD-ready television.
Blu-ray Disc™ Player
Astonishing lifelike detail.
Superb cinema-quality sound.
Watching movies with your Sony Blu-ray Disc™ Player is about to get more intense. Full High Definition 1920 x 1080 line resolution with progressive scanning. Dolby TrueHD to reproduce ultra-high quality sound. BD-Live to access bonus movie material including the latest trailers and games*. And with the award-winning XrossMediaBar™ (XMB) interface, you can quickly and easily navigate the player's menu system. Prepare to dive into a true HD experience that Sony Blu-ray Disc™ Players can provide.
*Internet connection required

Full HD 1080p
Full HD 1080p video output provides high-resolution HD image, letting you take full advantage of the superior detail of Blu-ray Disc™ video content.
24p True Cinema
Bring movies to life just as the directors intended wiith 24p True Cinema. Sony
Blu-ray Disc™ Players can output movies at 24 frames per second (fps) – the same motion sequence as most Hollywood films – for a truly authentic cinema experience at home.
x.v.Colour
A common feature on both Sony BRAVIA HDTV and Blu-ray Disc™ Player, x.v.Colour produces images with 1.8 times the colour space of the traditional RGB colour standard, resulting in images with more natural and vivid color reproduction.
Precision Cinema
HD upscale
Sony’s Precision Cinema HD outputs images from DVD in HD resolution via HDMI connection. This unique technology allows each pixel to be correctly generated according to the original source information. Unwanted jagged images that may exist in an image are also expressed as smooth lines, so you can enjoy your DVD collection in far better quality with a Sony Blu-ray Disc™ Player.
BRAVIA Sync
Now, one remote controls all your Sony entertainment devices. Sync your Sony
Blu-ray Disc™ Player and BRAVIA HDTV and other Sony entertainment devices via the HDMI cable.
BD-Live*
Download and stream bonus content such as additional movie scenes, special trailers and interactive games provided by the movie studios with BD-Live. Simply connect the Sony Blu-ray Disc™ Player to the Internet while playing back a BD-Live compatible disc to immediately enjoy the extra content.
*Note: To enjoy BD-Live features, you require a USB Storage Media or Hard Disk Drive,
sold separately.
Blu-ray™ Home Theatre System
Full High Definition movies.
High-fidelity Surround Sound.
Prepare to experience sound like never before. Sony's Blu-ray™ Home Theatre System supports the latest High Definition audio codecs and virtual 7.1ch Surround Sound to deliver crystal-clear cinematic audio*. For easy convenience, the intuitive XrossMediaBar™ interface make accessing your system's settings and content a breeze. And with BRAVIA Sync, you can sync all your compatible Sony entertainment devices, including your Home Theatre System, through one convenient remote.
*Available on the BDV-E800W.

Dolby True HD*
Sony Home Theatre System supports the latest audio codecs including Dolby True HD and DTS-HD to deliver powerful, high-quality sound.
*Available on selected models including
BDV-E800W
7.1ch Surround Sound*
Sony Home Theatre System offers uncompressed 7.1ch Surround Sound, letting you enjoy the highest audio fidelity that Blu-ray™ entertainment has to offer.
*Available on selected models including
BDV-E800W
S-AIR Digital Wireless*
This feature makes it possible to transmit audio wirelessly from the main unit to rear speakers, giving you Surround Sound that’s free of signal interruption.
*Available on selected models including
BDV-E800W
BRAVIA Sync
Now, one remote controls all your Sony entertainment devices. Sync your Sony
Blu-ray Disc™ Player and BRAVIA HDTV and other Sony entertainment devices via the HDMI cable.
Digital Media Port*
Sony’s Digital Media Port (DMPORT) allows you to access and playback the tunes stored in your portable music players, and enjoy them from powerful home theatre system speakers.
*Digital Media Port accessories are sold separately.
BRAVIA HDTV
The sharpest, smoothest images
ever. Now with a stunning
monolithic design.
The latest Sony BRAVIA HDTVs feature a svelte monolithic design, with a flushed screen surface that looks stunning − on or off. Applying Sony’s Motionflow 200Hz, that BRAVIA HDTVs display a frame rate that's four times faster than conventional LCD TVs, delivering amazingly smooth pictures.
Enabled with Internet widgets and integrated Wi-Fi, the new BRAVIA HDTVs connect you to a world of information direct on your TV*. BRAVIA Sync also lets you sync everything from your BRAVIA HDTV, Blu-ray™ Home Theatre System to HD Handycam with one convenient remote!
*Available on BRAVIA NX800
Full HD 1080
With Full High Definition (HD) 1080 recording, the effective scanning line is 1080 -- more than twice the number in conventional standard definition (SD) format to deliver clearer, sharper details.
Motionflow™ 200Hz
Ideal for watching fast-action sports and movies, Motionflow 200Hz is the world's first quadruple speed 200Hz frame rate conversion that offers the sharpest, smoothest images yet.
BRAVIA Internet Video
& Widgets
Now you can conveniently access your favourite video websites like YouTube, the news and more from the Internet directly on your BRAVIA television.
EDGE LED
The EDGE LED feature enables BRAVIA HDTVs to be slimmer, lighter and operate with a lower power consumption.
DLNA
Equipped with DLNA compatibility, BRAVIA HDTVs let you wireless connect and share information between digital cameras, computers, camcorders and other DLNA-compatible devices.
BRAVIA Sync
Lets you sync all your compatible devices like your Sony Home Theatre System, HD Handycam® and more - using just the BRAVIA remote control.
Cyber-shot
The world’s slimmest camera
body. Now with “Exmor™ R”
CMOS sensor & Full HD AVCHD*.
Capture spectacular detail with the Sony Cyber-shot camera. It features an advanced "Exmor™ R" CMOS Sensor coupled with the high-quality MPEG-4 movie format, making it easy to shoot your own High Definition 1280 x 720p movies!
Integrated for the first time in compact digital cameras, the latest Cyber-shot cameras offer Full HD AVCHD movie recording*. This allows you to capture incredibly smooth and razor-sharp High Definition movies and images, even under low light conditions.
*Available on Cyber-shot TX7

“Exmor™ R” CMOS Sensor
Capturing more light than conventional CMOS technology, this innovative sensor boosts sensitivity while reducing image noise. The result: breathtakingly natural, detail-packed photos.
AVCHD Full HD movie
capability (1920 x 1080, 60i)
Equipped with a 25mm wide-angle lens, the latest Cyber-shot cameras offer AVCHD FULL HD recording*, letting you capture High Definition movies with smooth subject movement and sharp images even under poor light conditions.
*Available on Cyber-shot TX7
Sweep Panorama Mode
Sweep your camera horizontally to create stunning landscape shots, or vertically to capture tall objects like buildings or mountains. Photos are taken at 10 frames per second and automatically assembled to create a single breathtaking panoramic picture.
Handheld Twilight Mode
For difficult shots in low light, Handheld Twilight Mode helps to capture cleaner and sharper twilight shots without the assistance of a tripod.
HD Handycam
Capture wide-angle shots
in stunning High Definition.
Sony's HD Handycam camcorders offer exceptional performance -- from superb low light performance with the "Exmor™ R" CMOS sensor, to smoother movie footage with the enhanced Optical SteadyShot. Plus, the latest Handycam camcorders incorporate a high quality wide-angle G lens*, letting you capture a wider shooting area without the need for an external lens.
Need to edit your footage? Simply connect your HD Handycam to the Sony VAIO Notebook, and you're ready to edit great-looking movies with amazing ease.
*Available on HDR-XR550

“Exmor™ R” CMOS Sensor
The high-resolution CMOS sensor assures supreme image quality with vivid detail and rich colours, even in dim lighting conditions.
Wide-angle Sony G Lens
Sony's new HD Handycam camcorders* integrate a class-leading 29.8mm wide-angle Sony G Lens, letting you capture a much wider shooting area compared to other camcorders available today.
* Available on HDR-XR550
Optical SteadyShot
(Active Range)
Uses a 10x wider camera shake correction angle than conventional image stabilizers to reduce camera shake. Shooting smoother, more professional movies is now easier than ever.
Direct Copy
Besides storing videos on DVDs, the new Handycam range features Direct Copy, letting you store all your valuable memories in an external HDD without using a PC.
Intelligent Auto Mode
Offering up to 60 different scene settings, Intelligent Auto Mode makes shooting for any environment quick and convenient. Just select your preferred setting and start shooting like a pro!
PlayStation®3
A next generation
entertainment powerhouse
− in a slimmer package.
With a whopping 120GB storage space, the new PlayStation®3 gives you the extra capacity to store more games, music, photos as well as bonus content available through PlayStation®Network. Plus, you can continue to enjoy cutting-edge features such as High Definition Blu-ray Disc™ movies and games. Delivering razor-sharp 1080p resolution, the PlayStation®3 features a HDMI port for transmitting uncompressed digital picture and sound, as well as BRAVIA Sync compatibility that lets you control your Sony devices with one convenient remote.

Blu-ray™ and BD-Live
PlayStation®3 offers Blu-ray Disc™ compatibility, giving you the Full High Definition experience on your television. And with BD-Live, you can connect to the Internet to access bonus material including movie trailers and games.
PlayStation®Network
With free access to the PlayStation®Network, PS3™ users can chat with friends and download games, movies and other content.
BRAVIA Sync
Equipped with BRAVIA Sync compatibility, the new PlayStation®3 lets you directly operate the XMB™ using the TV remote control, via the HDMI cable.
PS3™ system software update version 3.00
This new update adds various user-friendly features such as the "What's New" screen, where users can quickly browse the new items available in PlayStation® Store as well as their recently played games directly on the XMB™ (XrossMediaBar).
VAIO Notebook
The power to entertain. Now with
Intel® Quad Core processors*.
The latest Sony VAIO notebooks boast the ultimate High Definition experience − on your laptop. Full 100% Adobe RGB coverage for the truest colour tones. Incredibly powerful Intel® CoreTM i7 Quad Core processors. A dedicated NVIDIA® GeForce® graphics card that delivers detail-packed 3D gaming action.
And not fogetting integrated Blu-ray Disc™ capabilities for viewing and editing Full HD 1920x1080 video and RAW image files*. Built for speed and peformance, the Sony VAIO notebooks embody everything multimedia.
*Available on Sony VAIO F Series
Full HD Display with 100%
Adobe RGB coverage
VAIO notebooks feature a Full HD 1920 x 1080 display that boasts 100% coverage of the entire Adobe RGB colour gamut* - giving you movies and pictures of truly exceptional quality.
*Available on Sony VAIO F Series
Latest Intel Quad Core
Processor
Featuring a high-speed, state-of-the-art Intel® Quad Core processor (1.60GHz with Turbo Boost up to 2.80GHz), the VAIO notebook delivers an extremely powerful multimedia performance.
Cutting edge
NVIDIA® graphics*
A dedicated NVIDIA® GeForce® graphics card offers High Definition graphics processing for intense gaming action ―without placing huge demands on the CPU.
Integrated
Blu-ray Disc™ Drive*
With an integrated Blu-ray Disc™ Drive, the VAIO notebook offers all the benefits of Blu-ray High Definition entertainment.
*Available on Sony VAIO F Series
VAIO Movie Story
A powerful software for easy movie creation, VAIO Movie Story helps turn your memories into beautiful, professional-looking videos.